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PureGym has apologised after one of its gyms likened its « workout of the month » to slavery.
The Facebook post, which has since been deleted, shared details of a workout called « 12 Years of Slave » to « celebrate » Black History Month at the gym in Luton.
« How dare you, and your employees, make an absolute mockery out of the pain felt by Black people.
« Black History Month is not a joke. Black people are not a joke. Stop making a joke out of our lives. Despicable. »
A fourth wrote: « Someone needs to be held accountable for this and evidently anti-racist training is needed urgently across the corporation.
« This post is wholly unacceptable, was not approved or endorsed by the company and was removed as soon as it was brought to our attention, » it said.
« We take this matter extremely seriously and are urgently investigating how and why this post was made. »
Black History Month is an annual celebration of the history, achievements and contributions of black people in the UK.
First proposed in 1915 by American historian Carter G. Woodson, half a century after the Thirteenth Amendment abolished slavery in the United States, BHM has become a widespread celebration across the globe, including in the UK.
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PureGym, Exercise, 12 Years a Slave
Actu monde – GB – PureGym apologises for Facebook post that compared workout to slavery
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